Guide Ad Specs

Please send your advertisements in a timely manner to guide@architonic.com.

Regarding late deliveries, Architonic is not liable to publish the advertisement on the agreed upon date. In this case, the entire fee will remain due for payment.

A preview of the layout can only be delivered upon the timely sending of data.

Requirements

  • preferred data format is PDF/X-3 (composite PDF)

  • all fonts must be fully embedded

  • TIFF and EPS files are also accepted

  • layout files (e.g. InDesign, Photoshop, etc.) will not be accepted

  • all advertisements require crop marks and a minimum of 3 mm bleed

  • important information should be placed at a minimum distance of 3.5 mm from the trim size

Images

  • CMYK, no spot colours or RGB

  • at least 300 dpi

Language and Logo

Guide language: English (country-specific in part)

Send us your up-to-date company logo (EPS file) for insertion in the hall plan.

 

Guide ad format: Product Ad

Product Ad

33 × 33 mm (width × height) plus 3 mm bleed on all edges

Please indicate the manufacturer name, stand location and product name (22 characters max.) These will be integrated as standard in accordance with the Guide layout.

Product photo:

  • without logo, text or graphic elements

  • with changeable backgrounds (ambient/interior images possible)

  • product must be clearly identifiable and for the most part, fill the image

  • JPEG, TIFF or EPS only

  • PNG files will not be accepted

 
 

Guide ad format: Hall Ad

Hall Ad

173 × 45 mm (width × height) plus 3 mm bleed on all edges

 
 

Guide ad format: Full Page Ad

Full Page Ad / Back Cover Ad

190 × 270 mm (width × height) plus 3 mm bleed on all edges

 
 

Guide ad format: Centre Spread Ad

Centre Spread Ad

380 × 270 mm (width × height) plus 3 mm bleed on all edges

Please deliver as spread (380 × 270 mm), not as single pages

 
 

Guide ad format: Foldout

Foldout

Folds out of the cover

180 × 270 mm (width × height) plus 3 mm bleed on all edges

 
 

Guide ad format: Guide Feature

Guide Feature

Text in English, 400 words max.

4 to 8 images:

  • CMYK

  • at least 300 dpi

  • JPEG, TIFF or EPS

All copyright issues regarding images and texts must be clarified. Publication of any materials may not infringe upon any third-party rights.

You will receive a draft of the text for your review. Following your approval, we will create a layout and send you a final version for you to sign-off prior to publication.