Guide Ad Specs
Please send your advertisements in a timely manner to email@example.com.
Regarding late deliveries, Architonic is not liable to publish the advertisement on the agreed upon date. In this case, the entire fee will remain due for payment.
A preview of the layout can only be delivered upon the timely sending of data.
preferred data format is PDF/X-3 (composite PDF)
all fonts must be fully embedded
TIFF and EPS files are also accepted
layout files (e.g. InDesign, Photoshop, etc.) will not be accepted
all advertisements require crop marks and a minimum of 3 mm bleed
important information should be placed at a minimum distance of 3.5 mm from the trim size
CMYK, no spot colours or RGB
at least 300 dpi
Language and Logo
Guide language: English (country-specific in part)
Send us your up-to-date company logo (EPS file) for insertion in the hall plan.
33 × 33 mm (width × height) plus 3 mm bleed on all edges
Please indicate the manufacturer name, stand location and product name (22 characters max.) These will be integrated as standard in accordance with the Guide layout.
without logo, text or graphic elements
with changeable backgrounds (ambient/interior images possible)
product must be clearly identifiable and for the most part, fill the image
JPEG, TIFF or EPS only
PNG files will not be accepted
173 × 45 mm (width × height) plus 3 mm bleed on all edges
Full Page Ad / Back Cover Ad
190 × 270 mm (width × height) plus 3 mm bleed on all edges
Centre Spread Ad
380 × 270 mm (width × height) plus 3 mm bleed on all edges
Please deliver as spread (380 × 270 mm), not as single pages
Folds out of the cover
180 × 270 mm (width × height) plus 3 mm bleed on all edges
Text in English, 400 words max.
4 to 8 images:
at least 300 dpi
JPEG, TIFF or EPS
All copyright issues regarding images and texts must be clarified. Publication of any materials may not infringe upon any third-party rights.
You will receive a draft of the text for your review. Following your approval, we will create a layout and send you a final version for you to sign-off prior to publication.