HTML5 Ad Specs
Banner design
Please make sure to provide a responsive banner design.
ZIP File
Please ensure that all files and assets are in a single ZIP file with no sub-directories. You may only include one creative per ZIP file.
Your ZIP file must include:
1 HTML file named index.html
All referenced JS files
All referenced CSS files
Webfont files (if applicable – see Fonts section below)
All image assets (JPG, GIF, PNG, SVG, etc)
1 JPG file as a static backup banner
index.html
All of your ad’s HTML must be contained in a single, complete, and valid HTML file. Your HTML file may also contain some or all of the ad’s CSS and Javascript (as opposed to placing that code in separate files).
Third-party JS libraries
Third-party JS libraries may be used. You must include all referenced JS code in your ZIP file.
Static backup banner
Please include a static backup JPG banner. The filename must include the ad size (width × height) plus »backup.jpg«, e.g. brand-name_970x250_backup.jpg.
Fonts
Common desktop fonts (e.g. Arial, Georgia) may be used without a webfont reference. Google Fonts may be loaded from the Google CDN within your CSS. Custom webfonts must be included in your ZIP file.