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Instagram Story Specs

An engaging Instagram Story on Architonic’s account, featuring your own video content.

Summary of data requirements

• 1 video 

• Destination URL

• Boost geo-targeting

Read all mandatory requierements

Visual guidance

  • Hook: Start the video with a captivating hook to immediately grab the viewer's attention. This could be a bold statement or a visually engaging scene.
  • Unnecessary objects and people: Unnecessary objects are to be avoided. Faces of people must not be included without their consent.

Technical requirements

  • Video length: up to 15 seconds.
  • Aspect Ratio: 9:16.
  • Resolution: At least 1080 x 1920 pixels.
  • Format: MP4 or MOV.
  • Audio: Only music free for commercial use.
  • Notes: Video should contain some ambient images or videos, not only text and logo.
  • Leave the space for the link sticker, preferably 1,5 cm from the bottom (where it is easily reachable by a thumb).
  • Don't place anything at the very top, where Instagram interface is.

Links

  • Destination URL for the boost

Boost

  • Geotargeting: You can select worldwide, specific regions, countries, cities or radius around certain addresses.

Click here to read all mandatory requirements